Caltech Employees Federal Credit Union

Current Economy Letter by Richard L. Harris, President/CEO

 

 

 

Dear Valued Member,

In times of uncertainty comes an opportunity for reflection. CEFCU is committed to providing members with unsurpassed service and superior financial value with added emphasis on being responsive, reactive and cooperative in times when members need us the most. In addition, we are so proud to state that our Credit Union remains financially rock solid and stronger than ever in our 59 year history.

CEFCU and its management team firmly believe that our Credit Union is an industry leader in providing essential, value-focused products. This, along with planned and continuous improvements in the Credit Union’s operation efficiency, is yet another reason CEFCU is able to withstand the turbulent economic environment. Our business strategy is unique. Year after year, it has confirmed its success—allowing CEFCU to maintain its strength, security and stability.

CEFCU continually works to improve the financial life of its members. Investments in technology allow us to streamline operations, improve transactions and enhance member service. Behind the scenes enhancements such as Fraud Detection for our VISA and ATM programs and Multi-Factor Authentication for CEFCU@HOME allows CEFCU to better manage risk and provide an extra layer of security against fraud. Technological advances also include several new ATMs which use new technology that eliminates deposit envelopes and converts paper checks into digital images.

We remain boldly committed to the original credit union concept of providing a real financial alternative for members. We consistently offer only those select services that we excel in so you can be certain, if it’s at CEFCU, it’s among the best there is. Our fully liquid, federally insured Share Savings Account remains our flagship product. This, along with our low loan rates differentiates CEFCU from other financial institutions all throughout the nation.

Our core promise is to provide unsurpassed value and service. This promise will continue to assist our organization in achieving the same level of success we have experienced over these many years.

Organizations most ready for the upturn will be those with a strong strategy. CEFCU is that organization. With essential controls in place, cutting-edge technology and a strong commitment to service, CEFCU remains ready to serve the ever-changing needs of the extended Caltech community. We are prepared to continue the trust and confidence you have placed in us.

Sincerely,

Richard L. Harris
President/CEO